Childhood obesity is a pandemic with immediate and future health risks, and with complex underpinnings that demand holistic, personalized, and innovative treatments. Healthcare providers struggle to provide such treatment within the constraints of medical visits. A theoretical and evidence-based e-health intervention, presented and endorsed by healthcare providers, could engage parents and caregivers to improve health behaviors and improve reach to low-income families with diverse backgrounds, a cohort with high risk for childhood obesity, and one often neglected in clinical research. This study aims to identify needs and preferences of potential users of an e-health intervention.
